WordPress was originally launched in 2003 and has since become the most popular and widely used CMS (content management system) today, used by over 75 million bloggers and business owners worldwide. Originally, it was just a blogging platform, but it has now become much more than that. It can be used to create complex news sites and even fully functional stores.
Here are some of the reasons to choose the WordPress Platform.
1. It's FREE!
It's free to download, install, and use. All it costs is hiring a web developer to create a custom theme or custom elements, or you choose a theme that the web developer populates with your data.
Updates are frequent. They come whenever a new vulnerability is discovered, and each update brings new features and makes the platform better and more secure. The interface also becomes friendlier, and the source code cleaner and better optimized from an SEO point of view.
2. Easy to manage
With the help of the WordPress platform, it is easier than ever to create, publish and edit the content on our website. This is because we have at our fingertips all the necessary "tools" that we can use without needing advanced knowledge in creating websites. Practically even beginners, who have never used a CMS before, will not encounter any difficulty in this aspect. With just two clicks you are ready to create and publish quality content that will attract visitors to your website.
3. Create any type of website with Wordpress
This platform offers great flexibility in the ways we can use it, whether you need a blog, a portfolio, a showcase page or an online store WordPress can help you. We can even create a community around the site and give our visitors the option to create an account or purchase subscriptions that allow them access to a certain type of published content.
4. Customizable
WordPress helps you create a unique website, and that's because it gives us the opportunity to customize it down to the smallest detail.
One of the many reasons people prefer WordPress is that it offers hundreds of thousands of themes and customization options and functionality. You can create video galleries and slideshows among many other forms of content.
5. Search engine friendly
When it comes to search engine optimization, we can say that WordPress is one of the friendliest CMSs from this point of view.
Having a WordPress site gives you an advantage over other sites because of its clean record and Google will have no problem keeping you on top of the search engine results. And search engine spiders could easily access your website. Using keywords could even give you extra points and some kind of priority over other websites.
6. Media assistant and mobile friendliness
Currently, the number of people browsing the internet from their mobile phones tends to exceed that of people using a PC / laptop. So it is absolutely necessary that your website is mobile friendly. The good thing is that WordPress is just that: friendly to your visitors' smartphones and tablets. Most responsive themes are compatible with mobile devices.
You know that nothing is valuable until or unless it becomes important enough. Half of all websites are rejected by customers simply because they are difficult to use on mobile phones.
7. It offers pretty good security
WordPress is secure and offers pretty good security. Why do I say “pretty good”? Because nothing is 100% secure, and since the platform is widely used, it is a constant target of cyberattacks. However, updates are constantly provided to fix vulnerabilities, and we can further increase the security of our site with the help of plugins (for example, you can use iThemes Security).
We live in a world where if we are not connected to social media for a week, we could miss out on the important inventions of the next century. So, connecting to the world is added as an option. WordPress integrates blog posts and other types of content with Twitter, Facebook, LinkedIn. Instead of you logging in and posting an article you just added to your site, WordPress does it automatically via a plugin.
Conclusion
Trust me, WordPress is the right platform for a website because it combines the useful with the pleasant. It is mobile friendly, it is secure, easy to customize, easy to manage, SEO friendly. The best decision you can make for your business.
